Kindness costs nothing. Sprinkle that shit everywhere.
What seems like a very long time ago, I walked into a boutique advertising agency and asked if they were hiring. There was no job opening. So, they made one up and that tiny ad shop became home – for the next 11 years.
I learned more there than I could have ever imagined when I stuck my head in the door that first day. Having left big NY agencies, the partners brought their own blend of remarkable savvy. But it was the kindness they brought that shone just as much. Yes, the creativity that bubbled over in those small rooms made believers out of some very big clients. But, beneath clever taglines and spot-on campaigns, was a culture of taking great care, not only of the client but of each person who helped bring those campaigns to life.
What we see depends on what we look for. John Lubbock
Long before inside-joke agency pictures became Facebook postings, we had our own odd assortment of the sweet and strange. There was the authentic Wurlitzer jukebox near the reception desk, and an ironic Garfield fish tank nestled alongside shelves of creative awards. To mark a milestone agency anniversary, we hopped into a limo to celebrate, but, true to form, dinner was hardly the expected. Unless a famed NYC drag show qualifies.
In a world where you can be anything — be kind.
Then one day, the bird left the nest – with a little help. A nester by nature, I can’t say layoffs could ever be my ticket to ride. Branching out into the unknown and trying new things is hardly new but it’s seldom an easy fit. Even when serial jobs are the norm these days, lift-off is still more difficult when it’s a surprise walk off a cliff. Still, at one time or another, almost everyone has been dropped on their head in that proverbial lake and been forced to sink or swim.
Mostly, we swim. Continue reading “Bring It.”